Hi, I’m Daniel.

Senior Product Designer based in Auckland.

Some products need a spark

Others need untangling

I shape both into intuitive, accessible experiences people enjoy using, while creating value for the business.

MRI AGENCY STUDIO

Reimagining MRI Agent Proposals

Redesigned a complex 40+ screen SaaS product, simplifying workflows and creating a more consistent, scalable experience.

PLATFORM REDESIGN

WEB SAAS

DESIGN SYSTEM

40+

Core screens redesigned

60% faster

Task completion

35+

Components & patterns

View case study

Interactive Prototype

MRI ONLOCATION

Safety Check-ins for Lone Workers

Designed a proactive safety experience that helps lone workers confirm their safety, request help and keep responders informed.

8

Client requests

5/5

Positive feedback

0→1

New safety feature

0 TO 1 DESIGN

MOBILE + DESKTOP

INCLUSIVE DESIGN

MRI ONLOCATION

Redesigning Visitor Pre-registration

Redesigned a fragmented enterprise workflow across web and mobile, making visitor registration easier to start, manage and scale.

FULL REDESIGN

WEB + APP

DESIGN SYSTEM

+287%

Visitors

+13.1 pts

Visitor adoption

Featured

Quarterly product release

SOCIAL EAZIE

Redesigning the Campaign Builder

Redesigned an outdated campaign builder into a guided, scalable experience that supports different ways of creating campaigns.

END-TO-END REDESIGN

WEB SAAS

AI-ASSISTED DESIGN

2 paths

Guided + presets

7 steps

Campaign flow

Approved

In development